From the Editor

Volume 12, Number 23: November 3, 2008
 

Do you want to be famous in your community? I am looking for presenters, and I am willing to help you, even train you, assuming you can meet me at the Microsoft office in San Francisco. I can even be on stage with you and give you the latest and greatest materials to learn from. So if you want to be famous or if you want to become a better presenter, shoot me an e-mail. Just make sure you are passionate and skilled at creating great software. And who knows, maybe I can get you MVP status along the way. Let me help you become a better communicator.

As I write this, the countdown to PDC is just days away; and by the time you read this, PDC will be over and the world will know a lot more about the future direction of Microsoft technologies.

We know some things for sure already. For example, it is more than a safe bet to expect software + services to continue to grow because they are direct benefit to consumers and businesses. At the consumer level, the goal is to enable more effective participation in social groups (family, friends, and so on) while protecting digital security and privacy. For businesses, the current environment is about reducing cost by eliminating on-premises applications and services that may be run more effectively by third parties.

Microsoft is already offering these services with Exchange Online, SharePoint Online and Office Communications Online. Why should you care? It is about agility and cost. Even though there is much focus on reducing costs in this crazy economy, the true benefit is from the increased agility that results as resources are freed from activities that maintain the business to activities that drive business performance. You can read about software + services here. The key challenge will be making decisions with trade-offs in process isolation, quality-of-service protection, and security to achieve rich and personalized experiences.

Web 2.0 is about the social and collaborative experiences made possible through services on the Web, and how those experiences are monetized. Web 2.0 basically refers to the transition from static HTML Web pages to a more dynamic Web that is more organized and is based on serving Web applications to users. Over time, Web 2.0 has been used more as a marketing term than a computer science-based term. Blogs, wikis, and Web services are all seen as components of Web 2.0. For Microsoft, the key challenge is aggregating third-party capabilities and services to drive Web 2.0 innovation.

A huge technological offering is .NET services workflow, code-named "Dublin," which includes a new version of Windows Communication Foundation (WCF) and Windows Workflow Foundation (WF). Expect new messaging and REST capabilities in WCF, new workflow models, seamless integration between WF and WCF to support stateful and conversational services, and a new visual designer.

As data centers consolidate, Microsoft is increasing Windows Server capabilities, offering greater scalability and easier manageability, while extending Internet Information Services (IIS) to provide a standard host for applications that use workflow or communications.

There is an architecture event in Mountain View on November 18 covering some of these topics.

The Architect Council event, Cloud Computing and Impact on Architecture, will show how the Microsoft platform can be leveraged to create a new class of applications that are more connected, dynamic, and can extend existing IT investments towards cloud computing, a major component of our technology strategy and platform, and a rich and massively scalable cloud platform. This forum will provide first-hand experience and best practices that will enable attendees to learn from each other and transfer knowledge.

Get Two VSTS 2008 Editions for the Price of One

As of October 1, anyone with Visual Studio Team System 2008 Development Edition with MSDN Premium can download the Database Edition from their account - or vice-versa. That's right, now you can get our most powerful tools for writing and collaborating on quality code from the UI to the database - all at one price.

Thanks for reading,
Bruno

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